Click Click Expose

January 30, 2008

Technology and diversity – why don’t they go together

So I am sitting here in the press room of the Photo Marketing Association in Las Vegas (yes another trip to Sin City) and I am looking around at the pre-coverage – the press people who have arrived early, folks who want to attend the technology classes and seminars before the trade floor opens – and one thing stands out in my mind!!  There is not much diversity in these conferences.  Over the last couple of years, I have gotten to attend from the press perspective – 4 very unique technology driven conferences and trade shows in the country (CES, PMA, CTIA and NAB) and all four only have the middle age white guys, the japanese executive and teams from their respective companies, a decent showing among white women but very very few Latins, African Americans or asians (outside of the Japanese contingent).

That bothers me – not only because they are not here – but because it seems to reflect the growing disconnect between the technology gains that are happening in our country and the ability of those gains to reach people of color in our country.  This is readily apparent when you go to any school in suburbia compared to the inner city – the technology disparity is HUGE!!!  I am all for technology making our lives easier, improving our way of life, giving us “new” toys to play with – I just wonder if EVERYONE gets to benefit from these things. 

Two weeks ago, I got to see some amazing technology at the Consumer Electronics Show.  Technology that would definitely enhance our way of life (everything from one computer controlling everything in your home from safety to temperature to TVs bigger than your daddy’s cadillac) – but only a a select handful get to attend this show every year, only a tiny fraction of our society might take the time to read the blogs & tech sites to see what technology is out there and how many of us can afford or will by these new advances?  Will these new advances filter down to every community?  Will every community have some buisness or home that can showcase the wave of the future? 

When the internet first became popular, i always worried that the disenfranchised in our society was not going to have equal access and equal opportunity.  Many are still playing catch up but now I wonder where new technology will fall?  Where is the minority press at these events (BET, Telemundo), where is the gay press at these events (Logo Online, Advocate) – These new technologies (once you get past the marketing glitz and glamour) have great potential in our lives and the future but if our voices are not out there spreading the news and if the technology is not in the hands of the disenfranchised – then we will always be stuck as a society of haves and have nots.

just some thoughts to ponder as I set about my work this week.  By the way – PMA is the Photo Marketing Association International Trade Show – it is the largest digital imaging  and digital camera trade show in the country that focuses on Photography and all of the technology involved in digital imaging.  And how many of you ever heard of the show????


January 13, 2008

Is this in poor taste….

What happens when you put 5 to 10 guys in their early 20s together, give them press credentials and let them cover the Consumer Electronics Show.  Normally, you might get an interesting take on technology that tends to be adopted by the “young” crowd first before everyone else….BUT….did the guys at Gizmodo go to far by walking around the trade floor shutting off TV displays and interrupting presentations….what do you think?? Watch the video below


January 11, 2008

CES – Consumer Electronics Show (Last Day)

Well today was the last day of CES 2008 – it went out with a wimper rather than a bang.   Last night, I had to play editor and clean up  a video news piece that was done wrong by my client’s staff writer.  So its 1 am in the morning and the staff writer and me are sitting here doing voice overs and finding ways to fix the video that went horribly wrong.  GO FIGURE!!! What was the mistake you say? – well we took a trip over to the adult entertaiment expo to look for a porn star who would come back with us (no not to our room – a woman are you kidding) to shop for camcorders.  The premise of the story was “what would a video porn producer use in the way of consumer video equipment.”  Well if you saw the two videos from yesterday’s blog post, that same staff writer (who edited those videos) was turned lose to produce and edit this video.  Now, you can imagine what the video might look like or how crazy the video was going to be based on what this staff writer did before.  Well I was the camera man and my job was to just film – didn’t know what the big boss wanted, no storyboard, no game plan shared with me – just go film.  —  MAN WHAT A MESS—-   I never saw the original draft but the CEO was pissed.  Well to make a long story short, after fussing by the CEO becasue the staff writer made a totally inappropriate piece of video, the CEO and I made a completly new video from the raw footage that was shot.  That, my friends, was very very difficult.  It was either scrap the project or try to save it – so we tried our best out of respect for the staff writer and the project to save it.   So it took 7 hours for us to make a 3 minute video.  Here’s the result:

Here are some pictures from the CES show this year that you might also enjoy.

Well another CES show is done.  This was my 2nd time to go to it.  This year was very disappointing – no really new technology was announced – just kind of a rehash and update of the same thing.  There is one thing to take note of – if you are following the HD-DVD/Blu-Ray war – well movie studio Warner Brothers announced that they are leaving HD-DVD to go Blu-Ray – this might spell the death of HD-DVD in the near future – WE SHALL SEE.


January 8, 2008

CES – Consumer Electronics Show – Day 1

Filed under: CES,click click expose,Video Production News — ccevideo @ 1:37 am

It is almost midnight here in the sin city and I am still preparing videos for my client.  But I thought I would take a second to tell you how things are here in Las Vegas.  If you don’t know already, CES is one of the nation’s largest consumer electronics shows in the country.  Over 140,000 people for over 100 countries will be in attendance.  And why are all of them here?  To see the latest and greatest in electronic technology.


The “B” phone – yep Beyonce was in the house (well maybe just her picture) touting her new line of cell phones from Samsung.  And of course you can’t sell a phone without one of her songs playing from this little mini music beast.  So besides the lines of middle age white guys, all of the young buppy bloggers and all of the Japanese technology guys (unfortunately you never see any Japanese women at these events), the trade show was quiet today.  Bill Gates keynote speech was nothing to write home about, the iPhone is already out and quite frankly there is no spectaluar one of a kind product that is being announced this year.  So sad….but the show is interesting anyway.  The very first day is the craziest.  That is when the press is out in full force along with people who can only afford to be here for one day.  Fighting for a table in the press room is a nightmare unless you get there early and would you believe they use to give us free food and coke all day in the press room – not its just some food and only water – LAS VEGAS IS GETTING TO BE SO FRACKIN EXPENSIVE – THEY OVER CHARGE YOU FOR EVERYTHING WHENEVER A CONVENTION COMES TO TOWN – SO TYPICAL and now no free coke – the nerve (lol – but I digress).

The airport was a nightmare – one of our videographers luggage was stuck somewhere on another plane across the country and we are still waiting for it to get here tonight (they promise sometime around midnight go figure).  We are staying 17 miles away from the convention center in this really nice rental 5-bedroom home – its very nice BUT SO FAR AWAY.


And yes for those folks who have a ton of money to spend without a care in the world you can get the latest phone made specifically for the Giorgio Armani line of Samsung phones or get the Samsung Serenata -a Bang and Olufsen product – its the new music mobile phone that cost $1,600.  THAT’S RIGHT one thousand six hundred smack-a-roos – that phone better make love to me while playing music to cost $1600.

I will try to have some more pictures up tomorrow including the mountain range that is awesome to see out here along with other cool things from the trade show floor.  Until tomorrow…..


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